Building a value chain

In buying one of these artworks you have become a creative partner in the bigger work of discovering that we are all creative.

In everything we do we participate in creating a chain of value. This value chain determines how the future will play out.

The value always starts in the same place – the human brain. When a human brain believes something has value that thing gains value and so it is with art.

Why is some art more valuable than other art? Because the right group of human brains believe it is. Can any group of humans make this distinction? Can any arbitrary group decide on what has value and by taking action build the value chain to suit their needs.

This is what this participation piece aims to discover.

In order to build a value chain we must act.

Once we discover that this is true we can actively decide what to value to allow us build the chains that will support the sustainable harmonious future we profess to value but do nothing to support.

At this link you will find a growing list of actions that can be taken to build the value chain of  ‘Riffing off Rothko’.

The work of Mark Rothko is some of the most expensive in the world. Why?

Riffing off Rothko
Series 1 – Rothko goes on a beach vacation

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Riffing off Rothko
Series 3 – Rothko goes whale watching

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Riffing off Rothko
Series 4  – Rothko channels the masters
Session 1 – Vincent van Gogh

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Riffing off Rothko
Series 5 – Botanical reductions
Rothko makes jus from Cape Flowers

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Riffing off Rothko
Series 6 Rothko rocks the ages
1_orange_pops_on_grey_rocks2_yellow_spots_on_grey_rocks

 

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